The pro-models colorways , an interesting concept !!!
For quite some time,the shoes brand calm down on the pro models and took the way of the pro-models colorways.
Lakai initiated the trick with the Manchester French connection , and
the Trifecta Biebel colorway or also the Skyhigh rob Welsh.One could see in the mag the commercials with presentation of the team and each color is allotted to a model it even allotted to a skater .
I saw in skateboard mag that since few time Vans launched the Fairlane serie which is the same model declined in 6 colorways (ex :the fairlane red Johnny Layton)______________________>
Nike understood the thing several time ago also with thousands of dunk pro model ,like as the dunk Danny Supa (black , zoo york style )or
more recently the Dunk Wieger van Wageningen (cf pics)
The last one to make this is DC with the Lynx colorway Lyndsey Roberston or the Lynx HE colorway Brian Wenning .___>
but they did things properly since there is also the pro model colors for the riders European,Ruben Garcia ,Petr Hovart …
I like the initiative, there is all the time full of shoes which comes in 3 or 4 colors only, I think that it allows better satisfaction of the customer because it has a larger display of color in the same model.
(pics taken from skateboard mag august 06)
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